Attracting New Clients on LinkedIn – 4 Steps to Getting Started

by | Oct 16, 2013 | General, Business Growth Tips Blog, Marketing and Sales Blog Posts

Did you know that LinkedIn has proven to be 277% more effective at generating leads for your business than Facebook or Twitter? With more than 200 million users, LinkedIn is the most popular social network.

If you’re looking for ways to attract new clients faster and easier you need to learn how to maximize LinkedIn marketing for your business.
I have built my solo coaching practice on LinkedIn. What I love about LinkedIn marketing is that it’s free to use — can’t get better than that!
And, it does not require a huge amount of my time. In fact, LinkedIn alone has generated 6 figures in new business for me in as little as 30 minutes a day.
The thing I hear most often from solopreneurs is that while they have a profile on LinkedIn and accept connection requests, they have not been attracting new clients from their LinkedIn marketing.
Okay, that’s like saying you ordered the treadmill and got it set up, but you’re still not losing any weight. If that’s you my friend, I’d like to point out — you need to actually walk or run on that treadmill regularly to start seeing results.
Well, if you’re not on LinkedIn regularly, it’s most likely because you don’t know what you should be doing on LinkedIn to attract new clients. Here are 4 key actions you can take right away to get started.

1) LinkedIn Tip #1: Claim your vanity URL.

When you first fill out your LinkedIn profile the default LinkedIn address you receive will be made up of a garbled combination of letters and numbers. You want to make your profile look more professional and easier to share by claiming your LinkedIn vanity URL.
Instead of a URL like, it will look a lot more professional as
All you need to do is click “customize your public profile URL” down on the right-hand side.

2) LinkedIn Tip #2: Name your blog and website links.

Instead of using the default “My Website” you can help yourself stand out and be more memorable to your LinkedIn viewers. You will need to choose “other” in the 1st box in order to see the 2nd box where you can now write the name of your blog or website.


Screen Shot 2013-10-16 at 12.43.13 PM

Then, in the 3rd box you can write in the url address of your website, blog site and/or landing page.

Each profile can display up to 3 website links like this, and they can be customized by editing your profile

Screen Shot 2013-10-16 at 12.43.27 PM


3) LinkedIn Tip #3: Install applications.

LinkedIn provides a variety of different applications you can use to improve your LinkedIn profile. Check out the Application Directory, and consider linking your blog or applications like SlideShare to showcase your thought leadership and expertise platform. There are a lot of great applications available to help you stand out among your competition on LinkedIn.

4)  LinkedIn Tip #4: Register for my free LinkedIn teleseminar.

There is so much more I can share with you in my 60-minute teleseminar than I can fit in the scope of today’s blog post.

Linkedin TeleSeminarIf you want to eliminate the overwhelm of social media and discover how to attract new clients faster and easier let me help you during my free LinkedIn training call.

I invite you to join me on

Thursday, October 24th

1:00 pm EST, 10:00 am PST

To register simply click on

In this power packed LinkedIn training call attendees will discover:
• The reason why you’re currently wasting most of your time on LinkedIn
• How to quickly build your expertise on LinkedIn
• The 3 little known LinkedIn marketing secrets to quickly attract new clients
• Time saving strategies to profit from LinkedIn in as little as 30 minutes a day
* If you can’t make the exact date, register anyway and I will be happy to send you out the replay.

QUESTION: What is your biggest challenge when it comes to marketing yourself successfully on LinkedIn? Please share your comments below.

About Yoon Cannon: Top business coach Yoon Cannon has helped thousands of small business owners, entrepreneurs, coaches, consultants and sales teams achieve dramatic results in growing your business. Over the past 20 years Yoon has started 4 successful companies and sold 3 of them. She offers fresh insights as a seasoned business growth expert. Yoon delivers proven process for your sales, marketing and management development.  Grab free valuable gifts and resources at  To book Yoon to speak at your next event email: To schedule a complimentary business coaching consultation call (215) 292-4947. 

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