Blog
My interview in Entrepreneur Magazine
*This is a reprint from the article published in https://www.entrepreneur.com/slideshow/228294#7 Note from Yoon … In case you missed the story that was published yesterday on Entrepreneur.com here it is again below as a reprint. Did you know …? that I got into...
Business Blogging Tips to Attract New Clients
Note From Yoon: September is a great time to get refocused and refreshed. With the kids back in school (here’s my youngest on the bus!) and vacation season now ending this is the week to kick start your business back into gear. One great strategy to focus on this week...
GOAL SETTING LESSONS I LEARNED FROM MY DAUGHTER
I bought my daughter a set of markers that are meant for writing on windows. I figured she’d have fun drawing flowers and cute stick people. To my surprise, when I walked in her room I saw there were no drawings on her windows. Instead, the first thing she used her...
5 Inexpensive Ways to Market Your Small Business
Note from Yoon: Setting your own hours, working from the comfort of your home (in your pajamas?) and being your own boss are some of the big perks of being a small business owner. As a business coach my clients are throughout the United States and even...
6 Traits of Successful Entrepreneurs
I firmly believe in the power of goal setting. If you’re not on fire about your business right now, perhaps you need to find the right goal to focus on achieving. Winning a specific award is a great goal to start with. Enjoy today’s article on developing the 6 success traits to help you win big in your business.
Take Inspiration from 3 Fortune 500 Men
Note From Yoon: I've been taking Richard Branson's advice. While I don't have a hammock, my favorite relaxed spot to work is on my front porch chaise lounge. This is where I usually take my coaching calls. I follow the sun, so I end up moving to the side porch, then...
How Do You Develop a Winning Brand Strategy for Your Small Business?
There is a great misconception that spectacular company branding is reserved for large companies that achieve instant recognition from a single image. Although your business may not sell soda in red cans in over 200 countries worldwide, branding is a vital part of...
How Small Businesses Can Gain Competitive Edge
One of the questions I hear most often from SMB's is "how can I gain business among so much competition?" I say don't focus on gaining the business. Focus on gaining competitive edge, and it will lead to gaining more business. How does one do that? Well, I believe we...
Strategic Planning Tip – Staging Your Business to Succeed!
Stage Your Business to Succeed! "If you keep on doing what you're doing, you'll keep on getting what you're getting. If you want to get something different, then you need to do something different" Profound quote isn't it? .... So, of course, the translation to your...
What They Don’t Teach You in Harvard Business School About Goal Setting
In the book, What They Don't Teach You in the Harvard Business School, author Mark McCormack tells a study about the students in the 1979 MBA program. The students were asked, "Have you set clear, written goals for your future and made plans to accomplish them?" The...
Slow and Steady Wins in Small Business Marketing
We've all heard the tale of the tortoise and the hare. The overly confident hare challenges the tortoise to a race. The tortoise creeps along as the hare races forward. Eventually, the hare grows tired and settles down on the sideline to take a nap. When he awakens,...
The Myth Behind Fast Growth Companies
Note From Yoon Only 3 more months until we find out who the 100 fastest growing companies are in the Philadelphia area. If you would like to attend to network with these CEO's I invite you to email me for an invitation. Or, if you're like to be one of these winning...
What’s Your Follow Up System?
Note From Yoon I was having my coffee early this morning on my front porch and noticed the fog lifting from my view of Buckingham mountain. It was so breath taking I had to go inside and grab my phone so I could take a picture to share with you. I only looked down for...
4 Secrets to Staying Focused
When you are dedicating yourself to achieving a specific goal, you must promise yourself to use the time you've blocked off for in ONLY working toward that goal. Has this ever happened to you? You've blocked off time to work on that big project but you find yourself...
How to Do Mind Mapping to Grow Your Business
Reader's Question: I've heard you speak at a recent conference and you mentioned map mapping as a technique you do in business planning. Can you explain more about how to do mind mapping? -- Frank Rosen, San Francisco, California Yoon's Answer: Great questions Frank....
What is the Power of Mind Mapping
Mind mapping can be a great tool to jog your memory around a topic and get all your ideas down. Because it's visual, it can help you literally "see" areas where you can branch out on an idea or where you've forgotten an important point. You can download a software...
Public Speaking Tips for Business People
Note From Yoon … The summer is a great time to spend on sharpening your skills. One of the most valuable skill to have in your business development toolbox is the skill of public speaking. Why? Because it helps to quickly build your expertise platform. Speaking...
Tips to Improve Your Personal Productivity
If you're a small business owner your livelihood depends on your ability to make business happen. Personal productivity for entrepreneurs is top on the list of skills you MUST MASTER. If you've ever gotten to the office early determined to make headway on an important...
Superman’s Motivation – Do You Have It?
Note From Yoon Sometimes it's those little things in life that speak loudly on the big lessons worth learning. I noticed this tiny little ant who was carrying a piece of food that was bigger than his own size. He didn't seem to slow down his pace even though the...
Harvard Business Review’s Insights for Motivating Your Employees
Management books will tell you recognition, incentives, support and clear goals are essential to motivating employees. But a recent study by the Harvard Business Review (HBR) says otherwise. (Read about it at HBR's 10 Breakthrough Ideas for 2010.) Tracking daily...
Use this free template to help you define your ideal customer avatar.
My interview in Entrepreneur Magazine
*This is a reprint from the article published in https://www.entrepreneur.com/slideshow/228294#7 Note from Yoon … In case you missed the story that was published yesterday on Entrepreneur.com here it is again below as a reprint. Did you know …? that I got into...
Business Blogging Tips to Attract New Clients
Note From Yoon: September is a great time to get refocused and refreshed. With the kids back in school (here’s my youngest on the bus!) and vacation season now ending this is the week to kick start your business back into gear. One great strategy to focus on this week...
GOAL SETTING LESSONS I LEARNED FROM MY DAUGHTER
I bought my daughter a set of markers that are meant for writing on windows. I figured she’d have fun drawing flowers and cute stick people. To my surprise, when I walked in her room I saw there were no drawings on her windows. Instead, the first thing she used her...
5 Inexpensive Ways to Market Your Small Business
Note from Yoon: Setting your own hours, working from the comfort of your home (in your pajamas?) and being your own boss are some of the big perks of being a small business owner. As a business coach my clients are throughout the United States and even...
6 Traits of Successful Entrepreneurs
I firmly believe in the power of goal setting. If you’re not on fire about your business right now, perhaps you need to find the right goal to focus on achieving. Winning a specific award is a great goal to start with. Enjoy today’s article on developing the 6 success traits to help you win big in your business.
Take Inspiration from 3 Fortune 500 Men
Note From Yoon: I've been taking Richard Branson's advice. While I don't have a hammock, my favorite relaxed spot to work is on my front porch chaise lounge. This is where I usually take my coaching calls. I follow the sun, so I end up moving to the side porch, then...
How Do You Develop a Winning Brand Strategy for Your Small Business?
There is a great misconception that spectacular company branding is reserved for large companies that achieve instant recognition from a single image. Although your business may not sell soda in red cans in over 200 countries worldwide, branding is a vital part of...
How Small Businesses Can Gain Competitive Edge
One of the questions I hear most often from SMB's is "how can I gain business among so much competition?" I say don't focus on gaining the business. Focus on gaining competitive edge, and it will lead to gaining more business. How does one do that? Well, I believe we...
Strategic Planning Tip – Staging Your Business to Succeed!
Stage Your Business to Succeed! "If you keep on doing what you're doing, you'll keep on getting what you're getting. If you want to get something different, then you need to do something different" Profound quote isn't it? .... So, of course, the translation to your...
What They Don’t Teach You in Harvard Business School About Goal Setting
In the book, What They Don't Teach You in the Harvard Business School, author Mark McCormack tells a study about the students in the 1979 MBA program. The students were asked, "Have you set clear, written goals for your future and made plans to accomplish them?" The...
Slow and Steady Wins in Small Business Marketing
We've all heard the tale of the tortoise and the hare. The overly confident hare challenges the tortoise to a race. The tortoise creeps along as the hare races forward. Eventually, the hare grows tired and settles down on the sideline to take a nap. When he awakens,...
The Myth Behind Fast Growth Companies
Note From Yoon Only 3 more months until we find out who the 100 fastest growing companies are in the Philadelphia area. If you would like to attend to network with these CEO's I invite you to email me for an invitation. Or, if you're like to be one of these winning...
What’s Your Follow Up System?
Note From Yoon I was having my coffee early this morning on my front porch and noticed the fog lifting from my view of Buckingham mountain. It was so breath taking I had to go inside and grab my phone so I could take a picture to share with you. I only looked down for...
4 Secrets to Staying Focused
When you are dedicating yourself to achieving a specific goal, you must promise yourself to use the time you've blocked off for in ONLY working toward that goal. Has this ever happened to you? You've blocked off time to work on that big project but you find yourself...
How to Do Mind Mapping to Grow Your Business
Reader's Question: I've heard you speak at a recent conference and you mentioned map mapping as a technique you do in business planning. Can you explain more about how to do mind mapping? -- Frank Rosen, San Francisco, California Yoon's Answer: Great questions Frank....
What is the Power of Mind Mapping
Mind mapping can be a great tool to jog your memory around a topic and get all your ideas down. Because it's visual, it can help you literally "see" areas where you can branch out on an idea or where you've forgotten an important point. You can download a software...
Public Speaking Tips for Business People
Note From Yoon … The summer is a great time to spend on sharpening your skills. One of the most valuable skill to have in your business development toolbox is the skill of public speaking. Why? Because it helps to quickly build your expertise platform. Speaking...
Tips to Improve Your Personal Productivity
If you're a small business owner your livelihood depends on your ability to make business happen. Personal productivity for entrepreneurs is top on the list of skills you MUST MASTER. If you've ever gotten to the office early determined to make headway on an important...
Superman’s Motivation – Do You Have It?
Note From Yoon Sometimes it's those little things in life that speak loudly on the big lessons worth learning. I noticed this tiny little ant who was carrying a piece of food that was bigger than his own size. He didn't seem to slow down his pace even though the...
Harvard Business Review’s Insights for Motivating Your Employees
Management books will tell you recognition, incentives, support and clear goals are essential to motivating employees. But a recent study by the Harvard Business Review (HBR) says otherwise. (Read about it at HBR's 10 Breakthrough Ideas for 2010.) Tracking daily...
Use this free template to help you define your ideal customer avatar.